UBlog

Top Technique to Close 10x More Sales

Every organization relies on their top salespeople who drive the majority of the company’s revenue. This is what’s known as The Pareto Principle, which states “80% of the effects come from 20% of the causes.” In the business world, 20% of your customer base is typically responsible for driving 80% ...

Why CRM Tools Fail: The Future is Relationship Engagement

The CRM space is a $44 billion industry—with projections to double and reach $80 billion by 2025. And yet, less than 40% of CRM customers have end-user adoption rates above 90%. What this means is, even though businesses all over the world see value in customer relationship management tools, they ha...

Why Now Is the Best Time For Direct Mail

Politically, economically, and socially, COVID-19 has changed the world. Businesses have either temporarily closed or are opening at reduced capacity, the economy has slowed, and companies are looking for opportunities to maintain or even grow market share. If you want to gain market share despite c...

Power of Voice in Mortgage Marketing

When top producers at mortgage conferences are asked for the secret to their success, they have a simple answer: "I call people." Loan officers may be dismayed by the idea of adding more calls to their crammed to-do list — especially since calling prospects is widely considered the least pleasant p...

Tilt the Game in Your Favor

Traditional CRMs may offer bells and whistles but often fail to engage both clients and originators We’ve all spent money on a fancy new kitchen gadget or state-of-the-art app, only to have it wind up unused and forgotten. Despite all their bells, whistles and promises of ease and efficiency, i...