Posts by Dan Harrington
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We just received the data from a 4-year study performed by one of our enterprise mortgage clients. With 275 loan officers in the company, management allows loan officers to use whatever marketing automation technology they want, or none at all. Does it make a difference? You bet it does. Just take ...
The first CRM technology built specifically for mortgage and real estate makes the list againDENVER, March 1, 2022 -- Usherpa, the real estate and mortgage industry’s original enterprise CRM technology, announced today that the company has been named to the prestigious HousingWire 2022 Tech100 listi...
The technology loan officers have today is light years away from the tools I had when I was originating loans. In those days, a rolodex was a physical tool that sat on our desks. Today, we have Artificial Intelligence (AI), automated workflows, Big Data, and machine learning that all reside within t...
Utilize technology and prove your value to these business partners It’s a busy time to be a mortgage originator, to say the least. Amid this massive spike in origination volume, strategic loan officers and brokers are continuing to keep their sights on the long game. Market trends ebb ...
If you want to do more business today and in the coming purchase money mortgage market, you’re going to have to get good at picking up the phone and reaching out to prospective borrowers. Many loan officers shy away from this for a couple of reasons. First, we have been enjoying easy refinance busi...